Designing the Future of
Finance – One Invoice at a Time

As the Head of Design at Billbob, I led the creation of an intuitive invoicing software tailored to simplify the financial processes for freelancers and small businesses. My focus was on crafting a seamless user experience that blends modern design with powerful functionality. Discover how we transformed complex financial tasks into an effortless experience for our users.

How It Started – The Challenge

Managing finances for freelancers and small businesses can be time-consuming and complex. Our goal was to develop a user-friendly invoicing software that automates and simplifies the entire process—from invoice creation to tax summaries.

Key Focus Areas:

• Intuitive user interface for
non-technical users

• Efficient workflows to reduce
manual data entry

• Modern, clean design for a
seamless user experience

Process – From Concept to Functional UX

To ensure a smooth user experience, I focused on data-driven design and close collaboration with developers and product managers.

UX Strategy & Testing:

• Conducted A/B tests to optimize UI (+15% user satisfaction)

• Developed a scalable design system for consistency & faster iterations (-20% design iteration time)

Prototyping & Usability Testing:

• Created interactive prototypes for early validation

• Implemented user feedback to refine the user journey

Final Product – The Solution

The result is a modern, intuitive invoicing software that enables users to efficiently manage their finances. Through targeted UX optimizations, we significantly increased user engagement (+25%).

Key Achievements:

✔ A clear & intuitive UI that simplifies the entire invoicing process

✔ Automation features that save time and reduce errors

✔ Increased user retention through personalized features

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